Are you looking for investment, pitch your idea with us!

The global gaming industry has always been dominated by North American, European, and Asian giants. But in recent years, Latin America has begun carving its own space in this highly competitive market. Among the brightest stars leading this transformation is Wildlife Studios, a Brazilian gaming company that has now achieved a staggering $3 billion valuation, positioning itself as one of the world’s leading mobile gaming developers.

This remarkable growth is not only a victory for Wildlife Studios but also a defining moment for Brazil’s tech and startup ecosystem. It demonstrates that Latin America has the talent, vision, and innovation to compete on a global scale.

The Rise of Wildlife Studios

Founded in 2011 by brothers Victor and Arthur Lazarte in São Paulo, Wildlife Studios began with a simple yet ambitious mission: to create fun, engaging, and accessible mobile games for a global audience.

At a time when mobile gaming was rapidly gaining traction, Wildlife positioned itself to ride the wave of smartphone adoption. Its early success came from easy-to-play, casual games that appealed to millions of players across different age groups.

Some of its breakout titles include:

• Zooba – A battle royale game featuring animal characters in fast-paced combat.
• Tennis Clash – One of the most downloaded sports games worldwide.
• Sniper 3D Assassin – A globally popular action game with over 500 million downloads.

These hits helped Wildlife expand rapidly, earning it a reputation as one of the fastest-growing mobile gaming companies in the world.

A $3 Billion Milestone

In 2025, Wildlife Studios officially crossed the $3 billion valuation mark, a significant leap that cements its status as a global gaming giant.

This valuation was fueled by:

1. Massive Global Reach – Wildlife’s games have been downloaded over 3 billion times across more than 125 countries.
2. Strong Revenue Streams – With in-app purchases, ads, and partnerships, Wildlife has built a solid monetization model.
3. Consistent User Engagement – Games like Tennis Clash and Zooba continue to dominate mobile charts years after their release.
4. Strategic Investment – Backed by leading venture capital firms such as Benchmark and Bessemer Venture Partners.

Reaching this valuation puts Wildlife in the same league as global gaming titans like Supercell (Finland) and King (UK), showing that Brazil can produce companies capable of shaping the international gaming landscape.

Why Wildlife Studios Stands Out?

While many gaming startups come and go, Wildlife’s journey highlights a few differentiating factors:

• Global First Mindset – From the beginning, Wildlife built games for an international audience, not just for Brazil. This helped them scale faster across markets.
• Focus on Quality – Unlike many studios that churn out dozens of games, Wildlife focused on fewer but higher-quality titles, ensuring stronger player loyalty.
• Data-Driven Development – The company uses AI and analytics to track user behavior, constantly improving game mechanics and monetization strategies.
• Creator-Led Teams – Wildlife gives creative freedom to its teams, encouraging innovation while balancing with market insights.

The Significance for Brazil’s Startup Ecosystem

Wildlife Studios’ success represents a watershed moment for Brazil and Latin America’s startup ecosystem.

1. Inspiration for Local Entrepreneurs
   Its journey shows that startups from emerging markets can compete globally and achieve unicorn—and even decacorn—status.
2. Increased Venture Capital Interest
   Wildlife’s valuation success is attracting more venture capital firms to look at Brazil as a serious hub for innovation, particularly in gaming and mobile apps.
3. Boost to Brazil’s Tech Talent
   With offices in São Paulo, Silicon Valley, and beyond, Wildlife is helping retain and nurture Brazilian tech talent, reducing brain drain to foreign companies.
4. Cultural Impact
   The company highlights Brazil not just as a consumer market for gaming, but as a creator and exporter of world-class digital entertainment.

Challenges on the Road Ahead

While the $3 billion valuation is a milestone, Wildlife still faces significant challenges:

• Intense Competition – Competing against giants like Tencent, Activision Blizzard, and Epic Games.
• Retention Pressure – Mobile gamers have short attention spans, requiring constant updates and innovation.
• Market Saturation – With thousands of new games launching every year, standing out is harder than ever.
• Economic Uncertainty – Global funding slowdowns and regional economic challenges can impact future growth.

Still, Wildlife’s track record of adapting and innovating gives it a strong chance of sustaining its momentum.

The Future of Wildlife Studios

Looking forward, Wildlife Studios has ambitious plans that could reshape its position in the gaming industry:

• Expansion into Console & PC Gaming – While mobile remains its core, Wildlife is exploring multi-platform experiences.
• Integration of AI & AR/VR – Leveraging cutting-edge tech to create immersive gaming experiences.
• Deeper Creator Partnerships – Strengthening ties with gaming influencers and eSports communities.
• Continued Global Expansion – Targeting growth in Asia, Europe, and Africa to build on its strong U.S. and Latin America presence.

If executed well, Wildlife could transition from being a mobile-first giant to a multi-platform global powerhouse.

What Wildlife’s Success Means for Startups Worldwide?

Wildlife’s story is not just about gaming; it’s a lesson for startups everywhere:

• Global Vision Matters – Startups should think beyond local markets from day one.
• Quality Over Quantity – Building fewer but better products can drive long-term success.
• Emerging Markets Can Lead – Innovation is not limited to Silicon Valley; talent and opportunity exist worldwide.
• Sustainability Is Key – Growth fueled by user retention and monetization is more valuable than vanity metrics.

Conclusion

The rise of Brazil’s Wildlife Studios from a regional gaming startup to a $3 billion global powerhouse is an inspiring story of vision, resilience, and innovation.

It proves that Latin America is no longer just a consumer of global tech trends but a creator of world-class companies that can compete with the best.

As Wildlife continues its journey, the gaming industry—and the broader startup world—will be watching closely. Whether it expands into new platforms, pioneers innovative technologies, or simply keeps creating addictive games, one thing is clear: Wildlife Studios has already secured its place in the history of gaming and global entrepreneurship.

Its growth is a remarkable reminder that dreams nurtured in São Paulo can echo across the world.